Magical Swimwear

There was a HOT swimwear runway show at the MAGIC show in Las Vegas this week!

swimwear collage from MAGIC

SWIM at WWDMAGIC Sponsored by ISAM grew to 10,000 square feet and took a new, center-stage location at the Las Vegas Convention Center’s Central Hall with a streamlined booth design. The event was set amidst the pools and cabanas at Vegas’ newest boutique resort – Rumor Hotel.

SWIM at WWDMAGIC debuted a swimwear runway fashion event with presenting sponsor, Invista, owner of the Xtra Life LYCRA fiber brand. Daily fashion events also took place on the show floor in the new SWIM at WWDMAGIC Lounge, where incredible swim brands flaunted their newest styles.

Several new brands joined SWIM at WWDMAGIC this August, including: Bettie Page, Jantzen Girl, L’ Eve, Raisins & Raisins Girls, Esther Williams, Heat Swimwear, Lea Gottlieb, Roxy, J Valdi, Lume Showroom, Maidenform Swim, Modern Amusement, Solis Active, Solar, Water-Water by Elan, Limeade and Modelos Deportives y de Playa.

Other top-tier returning brands include Trina Turk, Marc by Marc Jacobs, Hermanny by VIX, Nanette Lepore, Sauvage, Splendid, Ella Moss, B Swim, Sunsets and Gossip.

You can watch a video from the runway event here:

We hope to feature products from Bamboo Island and Skye swimwear in upcoming product reviews. They were showcased at the Miami Swimshow last month. While Bamboo Island is directed more for the teen market, Skye has so many styles and patterns to choose from with amazing fits and tons of different coverage options.

Here’s a swim special YOU can take advantage of TODAY! Sign up to receive the La Isla swimwear newsletter and receive a $25 gift card!

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